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Criterion
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Paper illustration of a calibrated five-by-five risk matrix with response cards.
Decision Making
Risk Matrix
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.When a project faces many possible disruptions, it quickly becomes unclear which risks deserve attention first. It separates options, evaluation criteria, and open risks. The result is captured as a Risk Matrix and a Top Risk List.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumLowLow
Timedifferent
Wochen bis Monate je Lernzyklus30-60 min1-5 Tage
Participantsdifferent
2-83-10Nutzertraffic
Formatdifferent
Workshop + asyncWorkshop + asyncAsync
Outputdifferent
Hypothesis list, MVPs, Learning reports, Pivot or persevere decisionRisk Matrix, Top Risk ListInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
LeanStartupValidationMVP
RiskDecisionPrioritizationAssessment
ValidationExperimentsDemandGrowth
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Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring