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| Criterion |  Innovation Lean Startup |  Growth Hooked Model |  Product Discovery Test Card |
|---|---|---|---|
Purposedifferent | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | Wochen bis Monate je Lernzyklus | Multiple workshops over several weeks | 20-35 min |
Participantsdifferent | 2-8 | 2-8 | 1-5 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Hooked loop, Trigger map, Reward design, Ethics check | Test Card with a pre-set threshold |
Tagsno overlap | LeanStartupValidationMVP | GrowthBehaviorRetention | ExperimentsValidationDiscoveryHypothesis |
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