View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Product Discovery Landing Page Test |  Product Discovery Smoke Test |  Product Discovery Assumption Mapping |
|---|---|---|---|
Purposedifferent | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-5 Tage | 1-5 Tage | 45-60 min |
Participantsdifferent | Nutzertraffic | Nutzertraffic | 2-8 |
Formatdifferent | Async | Async | Workshop + async |
Outputdifferent | Landing Page, Conversion Data, Learning Summary | Interest Metrics, Conversion Signal, Learning Note | Assumption map, Test backlog, Risk ranking |
Tags1 shared | ValidationConversionMarketing | ValidationExperimentsDemandGrowth | AssumptionsRiskExperimentsValidation |
Often compared together
Methods with strong topical overlap with the current selection, not yet in the comparison.
