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| Criterion | ![]() Product Discovery Kano Model | ![]() Product Discovery Opportunity Interview | ![]() Product Discovery Fake Door Test |
|---|---|---|---|
Purposedifferent | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 1-2 Tage | 30-60 min je Interview | 1-5 Tage |
Participantsdifferent | 10-50 | 5-12 Interviews | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Async |
Outputdifferent | Kano Matrix, Feature Classes, Priority Themes | Interview Notes, Opportunity Themes, Customer Quotes | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | SatisfactionPrioritizationCustomer | DiscoveryInterviewsOpportunityCustomer | ValidationExperimentsDemandDiscovery |
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