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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration of a calibrated five-by-five risk matrix with response cards.
Decision Making
Risk Matrix
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When a project faces many possible disruptions, it quickly becomes unclear which risks deserve attention first. It separates options, evaluation criteria, and open risks. The result is captured as a Risk Matrix and a Top Risk List.
Complexitydifferent
MediumLow
Timedifferent
1-3 Wochen30-60 min
Participantsdifferent
5-12 Interviews3-10
Formatsame
Workshop + asyncWorkshop + async
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListRisk Matrix, Top Risk List
Tagsno overlap
CustomerOutcomesNeeds
RiskDecisionPrioritizationAssessment
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Opportunity Scoring with its method-specific working model.
Product Discovery
Opportunity Scoring
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of Cost of Delay with its method-specific working model.
Delivery
Cost of Delay
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring