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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration for PDCA Cycle.
Operations
PDCA Cycle
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.
Complexitydifferent
MediumLowMedium
Timedifferent
1-3 Wochen1 h bis mehrere WochenWochen bis Monate je Goal
Participantsdifferent
5-12 Interviews1-83-10
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListPDCA Log, Experiment Plan, Learning Outcome, Standard ChangeGoals, Idea bank, Step-project list, Tasks, Learning reports
Tagsno overlap
CustomerOutcomesNeeds
Continuous improvementLeanExperiments
RoadmapOutcomesPlanningExperiments
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Kaizen Event.
Operations
Kaizen Event
Paper illustration of Opportunity Scoring with its method-specific working model.
Product Discovery
Opportunity Scoring
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree