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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration for OODA Loop.
Decision Making
OODA Loop
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.
Complexitysame
MediumMediumMedium
Timedifferent
1-3 Wochen15-60 min je Zyklus30-90 min
Participantsdifferent
5-12 Interviews1-81-6
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListSituation Assessment, Decision Loop, Action UpdatesDecision Tree, Option Map, Assumption List
Tagsno overlap
CustomerOutcomesNeeds
DecisionChangeLearningStrategy
DecisionTreeOptions
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of the Force Field Analysis working structure.
Decision Making
Force Field Analysis
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB