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| Criterion |  Product Discovery Jobs to Be Done |  UX Research Contextual Inquiry |  Product Discovery Context Canvas |
|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When work processes are known only from accounts and the real context stays hidden, Contextual Inquiry makes behavior at the workplace visible. Observation and follow-up questions together show how people actually work, get interrupted, and improvise. | When an environment of users, systems, and constraints is hard to grasp, it puts the context compactly on the table. It creates a clear reading of influence, boundary, and dependency. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | 1-3 Wochen | 1-3 Wochen | 45-90 min |
Participantsdifferent | 5-12 Interviews | 4-12 Beobachtungen | 3-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Field Notes, Workflow Insights, Pain Points | Context canvas, Open questions, Shared context notes |
Tagsno overlap | CustomerOutcomesNeeds | UX researchObservationContext | ContextFramingRequirementsCanvas |
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