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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.
Complexitydifferent
MediumLowMedium
Timedifferent
1-3 Wochen45-90 min60-90 min
Participantsdifferent
5-12 Interviews2-63-6
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListCommunication Plan, Channel Matrix, Message CadenceSalience Diagram, Strategy per Class
Tagsno overlap
CustomerOutcomesNeeds
CommunicationStakeholdersDeliveryPlanning
StakeholdersFacilitationAlignmentGovernance
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Paper illustration for Storytelling
Facilitation
Storytelling