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| Criterion |  UX Research Customer Journey Mapping |  Agile Specification by Example |
|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When business rules need to become precise, it ties language, example, and test together. It sorts work by value, risk, and delivery ability. The result is captured as an Example Table and Acceptance Tests. |
Complexitysame | Medium | Medium |
Timedifferent | 2-4 h | 60-90 min pro Feature |
Participantsdifferent | 4-10 | 3-6 |
Formatsame | Workshop | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Example Table, Acceptance Tests |
Tagsno overlap | JourneyServiceService design | AgileRequirementsExamplesBehavior-Driven Development |
Often compared together
Methods with strong topical overlap with the current selection, not yet in the comparison.
