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| Criterion |  UX Research Customer Journey Mapping |  Product Discovery Learning Card |  Decision Making Force Field Analysis |
|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible. | In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 2-4 h | 25-40 min | 45-90 min |
Participantsdifferent | 4-10 | 1-5 | 3-12 |
Formatdifferent | Workshop | Workshop + async | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Learning Card with evidence and next action | Force Field Map, Change Levers, Risk Notes |
Tagsno overlap | JourneyServiceService design | ExperimentsValidationDiscoveryLearning | ChangeDecisionStrategy |
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