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| Criterion | ![]() UX Research Customer Journey Mapping | ![]() Systems Thinking Future Reality Tree | ![]() Decision Making Delphi Method |
|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. |
Complexitydifferent | Medium | High | High |
Timedifferent | 2-4 h | 2-4 h | 1-4 Wochen |
Participantsdifferent | 4-10 | 3-8 | 6-30 Experten |
Formatdifferent | Workshop | Workshop | Async |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Future Reality Tree, Negative Branches, Assumption List, Improved Injections | Expert Forecast, Consensus Range, Assumption Notes |
Tagsno overlap | JourneyServiceService design | Theory of ConstraintsSystems thinkingChange | ForecastingExpertsDecisionStrategy |
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