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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins.
Complexitysame
MediumMedium
Timedifferent
2-4 h60-120 min
Participantssame
4-104-10
Formatsame
WorkshopWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogDecision Frame, Decision Question, Criteria List, Evidence Plan
Tagsno overlap
JourneyServiceService design
Decision framingAlignmentCriteriaOptions
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Methods with strong topical overlap with the current selection, not yet in the comparison.

A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration for Option Framing.
Decision Making
Option Framing
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting