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| Criterion |  UX Research Customer Journey Mapping |  Decision Making Constraint Analysis |  Product Discovery MVP Test Matrix |
|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 2-4 h | 30-90 min | 45-75 min |
Participantsdifferent | 4-10 | 2-8 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Constraint List, Hard/Soft Classification, Option Impact Notes, Decision Boundaries | Test Matrix, Test Plan |
Tagsno overlap | JourneyServiceService design | ConstraintsDecisionPlanningOptions | ExperimentsValidationDiscoveryOptions |
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