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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of Opportunity Scoring with its method-specific working model.
Product Discovery
Opportunity Scoring
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes.When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.
Complexitysame
MediumMediumMedium
Timedifferent
45-90 min60-120 min1-2 Tage
Participantsdifferent
3-83-610-50
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsOpportunity Score Table, Top OutcomesKano Matrix, Feature Classes, Priority Themes
Tagsno overlap
OutcomesStrategyBehaviorPlanning
PrioritizationDiscoveryOutcomesNeeds
SatisfactionPrioritizationCustomer
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Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas