View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Product Strategy Impact Mapping |  Growth Funnel Analysis |  Product Discovery Test Card |
|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | 45-90 min | 1-3 h | 20-35 min |
Participantsdifferent | 3-8 | 1-5 | 1-5 |
Formatdifferent | Workshop | Async | Workshop + async |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Funnel report, Drop-off analysis, Optimization hypotheses | Test Card with a pre-set threshold |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | AnalyticsConversionGrowth | ExperimentsValidationDiscoveryHypothesis |
Often compared together
Methods with strong topical overlap with the current selection, not yet in the comparison.
