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| Criterion | ![]() Product Strategy Impact Mapping | ![]() Product Discovery Fake Door Test | ![]() Product Discovery Test Card |
|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | 45-90 min | 1-5 Tage | 20-35 min |
Participantsdifferent | 3-8 | Nutzertraffic | 1-5 |
Formatdifferent | Workshop | Async | Workshop + async |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Click Data, Interest Signal, Learning Decision | Test Card with a pre-set threshold |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | ValidationExperimentsDemandDiscovery | ExperimentsValidationDiscoveryHypothesis |
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