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| Criterion |  Product Strategy Impact Mapping |  Facilitation Expectation Mapping |  Delivery Communication Plan |
|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge. | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. |
Complexitydifferent | Medium | Low | Low |
Timesame | 45-90 min | 45-90 min | 45-90 min |
Participantsdifferent | 3-8 | 3-12 | 2-6 |
Formatdifferent | Workshop | Workshop | Workshop + async |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Expectation Map, Alignment Notes, Agreements | Communication Plan, Channel Matrix, Message Cadence |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | AlignmentStakeholdersTeam | CommunicationStakeholdersDeliveryPlanning |
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