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| Criterion |  Product Strategy Impact Mapping |  Delivery Communication Plan |  Decision Making Pre-Mortem |
|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 45-90 min | 45-90 min | 20–45 min |
Participantsdifferent | 3-8 | 2-6 | Small cross-functional group |
Formatdifferent | Workshop | Workshop + async | Workshop |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Communication Plan, Channel Matrix, Message Cadence | Risk list, Mitigation plan, Assumption log |
Tags1 shared | OutcomesStrategyBehaviorPlanning | CommunicationStakeholdersDeliveryPlanning | RiskDecisionFailurePlanning |
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