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| Criterion |  Product Strategy Impact Mapping |  Delivery Communication Plan |  Decision Making Assumption Surfacing |
|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. |
Complexitydifferent | Medium | Low | Low |
Timesame | 45-90 min | 45-90 min | 45-90 min |
Participantsdifferent | 3-8 | 2-6 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Communication Plan, Channel Matrix, Message Cadence | Assumption List, Critical Assumptions, Learning Plan |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | CommunicationStakeholdersDeliveryPlanning | AssumptionsRiskDecisionDiscovery |
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