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Criterion
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
A hypothetical failure makes concrete risks, signals, and fitting mitigations visible.
Decision Making
Pre-Mortem
Purposedifferent
When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures.
Complexitysame
LowLowLow
Timedifferent
30-60 min1-5 Tage20–45 min
Participantsdifferent
2-8NutzertrafficSmall cross-functional group
Formatdifferent
Workshop + asyncAsyncWorkshop
Outputdifferent
ICE Table, Top Idea ListInterest Metrics, Conversion Signal, Learning NoteRisk list, Mitigation plan, Assumption log
Tagsno overlap
PrioritizationScoringGrowthDecision
ValidationExperimentsDemandGrowth
RiskDecisionFailurePlanning
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Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a calibrated five-by-five risk matrix with response cards.
Decision Making
Risk Matrix