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| Criterion |  Product Strategy ICE Scoring |  Growth Flywheel |  Product Discovery Assumption Mapping |
|---|---|---|---|
Purposedifferent | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Low | Medium | Medium |
Timedifferent | 30-60 min | 60-120 min | 45-60 min |
Participantsdifferent | 2-8 | 3-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async |
Outputdifferent | ICE Table, Top Idea List | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | PrioritizationScoringGrowthDecision | GrowthRetentionConversion | AssumptionsRiskExperimentsValidation |
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