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Criterion
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Purposedifferent
When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.
Complexitysame
MediumMedium
Timedifferent
60-90 min30-60 min je Interview
Participantsdifferent
3-85-12 Interviews
Formatdifferent
WorkshopWorkshop + async
Outputdifferent
Prioritization Canvas, Hypothesis BacklogInterview Notes, Opportunity Themes, Customer Quotes
Tags1 shared
ExperimentsPrioritizationDiscoveryHypothesis
DiscoveryInterviewsOpportunityCustomer
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test