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Criterion
How Might We
Innovation
How Might We
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Purposedifferent
With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.
Complexitydifferent
LowLowMedium
Timedifferent
30–45 min1-2 h60-120 min
Participantsdifferent
1-102-82-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop
Outputdifferent
HMW Questions, Challenge Framing, Idea PromptsDIBB document, Belief list, Bet list, Learning reportConflict Cloud, Assumption List, Breakthrough Ideas, Next Experiments
Tagsno overlap
FramingOpportunityIdeationQuestions
StrategyDecisionAssumptionsHypothesis
Theory of ConstraintsAssumptionsSystems thinking
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration for CATWOE Analysis.
Systems Thinking
CATWOE Analysis
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of the Force Field Analysis working structure.
Decision Making
Force Field Analysis