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Criterion
How Might We
Innovation
How Might We
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Purposedifferent
With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.
Complexitydifferent
LowMediumMedium
Timedifferent
30–45 min1-4 Wochen45-75 min
Participantsdifferent
1-103-10 Kunden2-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop
Outputdifferent
HMW Questions, Challenge Framing, Idea PromptsConcierge Learnings, Service Blueprint, MVP RisksTest Matrix, Test Plan
Tagsno overlap
FramingOpportunityIdeationQuestions
MVPValidationServiceDiscovery
ExperimentsValidationDiscoveryOptions
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree