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| Criterion | ![]() Growth Funnel Analysis | ![]() UX Design Service Blueprinting | ![]() UX Design Customer Journey Canvas |
|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. |
Complexitydifferent | Medium | High | Medium |
Timedifferent | 1-3 h | 0.5-2 Tage | 1-3 h |
Participantsdifferent | 1-5 | 6-12 | 3-10 |
Formatdifferent | Async | Workshop | Workshop |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Service Blueprint, Fail Points, Ownership Map | Customer Journey Canvas, Pain Points, Experience Opportunities |
Tagsno overlap | AnalyticsConversionGrowth | Service designOperationsJourneyBlueprint | JourneyCustomerService designCanvas |
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