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| Criterion |  Growth Funnel Analysis |  Systems Thinking Intervention Mapping |  Product Discovery Fake Door Test |
|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | Intervention Mapping translates a need for change into a planned, evaluable program. The method connects target group, determinants, actions, and measurement into a traceable chain. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Medium | High | Medium |
Timedifferent | 1-3 h | 1-5 Tage | 1-5 Tage |
Participantsdifferent | 1-5 | 4-12 | Nutzertraffic |
Formatdifferent | Async | Workshop + async | Async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Logic Model, Change Objectives, Intervention Components, Evaluation Plan | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | AnalyticsConversionGrowth | ChangeSystems thinkingCapability | ValidationExperimentsDemandDiscovery |
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