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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Fault Tree Analysis.
Operations
Fault Tree Analysis
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.For a critical top event with several possible triggers, the method logically models failure paths. It makes visible which combinations of conditions can lead to damage.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumHighLow
Timedifferent
1-3 h2-6 h1-5 Tage
Participantsdifferent
1-53-8Nutzertraffic
Formatdifferent
AsyncWorkshop + asyncAsync
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesFault Tree, Critical Paths, Cause Hypotheses, Control ActionsInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
AnalyticsConversionGrowth
RiskRoot causeSafety
ValidationExperimentsDemandGrowth
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Barrier Analysis with its method-specific working model.
Operations
Barrier Analysis