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| Criterion |  Growth Funnel Analysis |  UX Research Diary Study |  Product Discovery Assumption Mapping |
|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 1-3 h | 1-4 Wochen | 45-60 min |
Participantsdifferent | 1-5 | 5-20 | 2-8 |
Formatdifferent | Async | Async | Workshop + async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Diary Entries, Longitudinal Patterns, Experience Timeline | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | AnalyticsConversionGrowth | UX researchTrackingBehavior | AssumptionsRiskExperimentsValidation |
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