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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration of Cost of Delay with its method-specific working model.
Delivery
Cost of Delay
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumHighLow
Timedifferent
1-3 h90-180 min1-5 Tage
Participantsdifferent
1-53-8Nutzertraffic
Formatdifferent
AsyncWorkshopAsync
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesCoD Table, Prioritization SequenceInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
AnalyticsConversionGrowth
PrioritizationDeliveryEconomicsDecision
ValidationExperimentsDemandGrowth
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping