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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
MediumHighHigh
Timedifferent
60-120 min2-4 h1-4 Wochen
Participantsdifferent
3-83-81-6
Formatdifferent
WorkshopWorkshopAsync
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogFuture Reality Tree, Negative Branches, Assumption List, Improved InjectionsExperiment results, Decision log, Learning summary
Tagsno overlap
GrowthRetentionConversion
Theory of ConstraintsSystems thinkingChange
ExperimentsGrowthAnalyticsValidation
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Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud