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Criterion
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Paper illustration for OODA Loop.
Decision Making
OODA Loop
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Purposedifferent
When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.
Complexitydifferent
LowMediumLow
Timedifferent
1-2 Tage15-60 min je Zyklus1-2 h
Participantsdifferent
10-301-82-8
Formatdifferent
AsyncWorkshop + asyncWorkshop + async
Outputdifferent
Click Heatmap, Success Rate, Design RecommendationsSituation Assessment, Decision Loop, Action UpdatesDIBB document, Belief list, Bet list, Learning report
Tagsno overlap
UXNavigationFindabilityValidation
DecisionChangeLearningStrategy
StrategyDecisionAssumptionsHypothesis
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of the Force Field Analysis working structure.
Decision Making
Force Field Analysis
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method