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Criterion
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of the McKinsey 7S Framework with seven connected fields
Business Strategy
McKinsey 7S
Purposedifferent
When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result.
Complexitysame
MediumMedium
Timedifferent
1-5 Tage2-4 h
Participantsdifferent
Nutzertraffic3-12
Formatdifferent
AsyncWorkshop
Outputdifferent
Click Data, Interest Signal, Learning Decision7S Assessment, Alignment Gaps, Change Actions
Tagsno overlap
ValidationExperimentsDemandDiscovery
OrganizationStrategyAlignmentChange
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test