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Criterion
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumMediumLow
Timedifferent
1-5 Tage60-120 min25-40 min
Participantsdifferent
Nutzertraffic3-81-5
Formatdifferent
AsyncWorkshopWorkshop + async
Outputdifferent
Click Data, Interest Signal, Learning DecisionFlywheel Map, Friction Points, Growth Levers, Experiment BacklogLearning Card with evidence and next action
Tagsno overlap
ValidationExperimentsDemandDiscovery
GrowthRetentionConversion
ExperimentsValidationDiscoveryLearning
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Growth Experiment workspace showing the question, observations, and next decision.
Growth
Growth Experiment