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| Criterion |  Product Discovery Fake Door Test |  UX Design Customer Journey Canvas |  Product Discovery Smoke Test |
|---|---|---|---|
Purposedifferent | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | 1-5 Tage | 1-3 h | 1-5 Tage |
Participantsdifferent | Nutzertraffic | 3-10 | Nutzertraffic |
Formatdifferent | Async | Workshop | Async |
Outputdifferent | Click Data, Interest Signal, Learning Decision | Customer Journey Canvas, Pain Points, Experience Opportunities | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | ValidationExperimentsDemandDiscovery | JourneyCustomerService designCanvas | ValidationExperimentsDemandGrowth |
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