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| Criterion |  Facilitation Expectation Mapping |  Product Strategy ICE Scoring |  Growth A/B Testing |
|---|---|---|---|
Purposedifferent | When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Low | High |
Timedifferent | 45-90 min | 30-60 min | 1-4 Wochen |
Participantsdifferent | 3-12 | 2-8 | 1-6 |
Formatdifferent | Workshop | Workshop + async | Async |
Outputdifferent | Expectation Map, Alignment Notes, Agreements | ICE Table, Top Idea List | Experiment results, Decision log, Learning summary |
Tagsno overlap | AlignmentStakeholdersTeam | PrioritizationScoringGrowthDecision | ExperimentsGrowthAnalyticsValidation |
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