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| Criterion |  Facilitation Expectation Mapping |  Facilitation Alignment Mapping |  Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|
Purposedifferent | When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitydifferent | Low | Medium | Medium |
Timedifferent | 45-90 min | 1-2 h | 2-4 h |
Participantsdifferent | 3-12 | 4-12 | 3-10 |
Formatsame | Workshop | Workshop | Workshop |
Outputdifferent | Expectation Map, Alignment Notes, Agreements | Alignment Map, Open Issues, Decision Questions | Strategy Canvas, Value Curve, ERRC Actions |
Tagsno overlap | AlignmentStakeholdersTeam | AlignmentStakeholdersStrategyFacilitation | StrategyPositioningInnovationValue |
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