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| Criterion |  Innovation Double Diamond |  Business Strategy Business Model Canvas |  Product Strategy Impact Mapping |
|---|---|---|---|
Purposedifferent | For complex problems with a fuzzy situation, the method cleanly separates search space and decision. It first creates breadth in understanding and then focus in elaboration. This brings open questions, problem definition, and solution path into a traceable movement. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | Wochen bis Monate | 1-2 h | 45-90 min |
Participantsdifferent | 3-12 | 2-8 | 3-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Problem Statement, Solution Options, Prototypes, Deliverables per Phase | Business Model Canvas, Assumption List, Business Hypotheses | Impact Map, Outcome Hypotheses, Delivery Options |
Tagsno overlap | ProcessDivergenceInnovation | Business modelStrategyValueInnovation | OutcomesStrategyBehaviorPlanning |
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