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| Criterion |  Operations DMAIC |  Growth Growth Experiment |  Product Discovery MVP Test Matrix |
|---|---|---|---|
Purposedifferent | For a process problem with fluctuating performance, the method brings analysis and improvement into a disciplined sequence. It creates a framework in which numbers, causes, and control come together. | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. |
Complexitydifferent | High | Medium | Medium |
Timedifferent | 2-12 Wochen | 1-2 Wochen | 45-75 min |
Participantsdifferent | 3-10 | 1-6 | 2-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Project Charter, Measurement Plan, Cause Analysis, Control Plan | Experiment card, Result summary, Next bet | Test Matrix, Test Plan |
Tagsno overlap | Continuous improvementQualityProcess improvement | MarketingGrowthExperimentsLearning | ExperimentsValidationDiscoveryOptions |
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