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| Criterion |  Product Strategy DIBB |  Business Strategy Value Chain Analysis |  Business Strategy TOWS Matrix |
|---|---|---|---|
Purposedifferent | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking. |
Complexitydifferent | Low | High | Medium |
Timedifferent | 1-2 h | Half day | 1-2 h |
Participantsdifferent | 2-8 | 3-8 | 3-10 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | DIBB document, Belief list, Bet list, Learning report | Value Chain Map, Lever List | TOWS Matrix, Strategic Options, Priority Actions |
Tags1 shared | StrategyDecisionAssumptionsHypothesis | StrategyBusiness modelDiagnosisAnalysis | StrategyAnalysisOptions |
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