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| Criterion |  UX Research Diary Study |  Business Strategy Value Chain Analysis |  Facilitation Alignment Mapping |
|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | Medium | High | Medium |
Timedifferent | 1-4 Wochen | Half day | 1-2 h |
Participantsdifferent | 5-20 | 3-8 | 4-12 |
Formatdifferent | Async | Workshop | Workshop |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | Value Chain Map, Lever List | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | UX researchTrackingBehavior | StrategyBusiness modelDiagnosisAnalysis | AlignmentStakeholdersStrategyFacilitation |
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