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| Criterion | ![]() UX Research Diary Study | ![]() Product Discovery Jobs to Be Done | ![]() UX Design Customer Journey Canvas |
|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 1-4 Wochen | 1-3 Wochen | 1-3 h |
Participantsdifferent | 5-20 | 5-12 Interviews | 3-10 |
Formatdifferent | Async | Workshop + async | Workshop |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | Job Stories, Outcome Statements, Opportunity List | Customer Journey Canvas, Pain Points, Experience Opportunities |
Tagsno overlap | UX researchTrackingBehavior | CustomerOutcomesNeeds | JourneyCustomerService designCanvas |
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