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| Criterion |  Decision Making Delphi Method |  UX Design Customer Journey Canvas |  Business Strategy VRIO Framework |
|---|---|---|---|
Purposedifferent | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. |
Complexitydifferent | High | Medium | Medium |
Timedifferent | 1-4 Wochen | 1-3 h | 90-180 min |
Participantsdifferent | 6-30 Experten | 3-10 | 3-6 |
Formatdifferent | Async | Workshop | Workshop |
Outputdifferent | Expert Forecast, Consensus Range, Assumption Notes | Customer Journey Canvas, Pain Points, Experience Opportunities | VRIO Table, Strategic Actions |
Tagsno overlap | ForecastingExpertsDecisionStrategy | JourneyCustomerService designCanvas | StrategyDiagnosisBusiness modelCapability |
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