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| Criterion |  UX Design Customer Journey Canvas |  Product Discovery Test Card |
|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Medium | Low |
Timedifferent | 1-3 h | 20-35 min |
Participantsdifferent | 3-10 | 1-5 |
Formatdifferent | Workshop | Workshop + async |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Test Card with a pre-set threshold |
Tagsno overlap | JourneyCustomerService designCanvas | ExperimentsValidationDiscoveryHypothesis |
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