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| Criterion | ![]() UX Design Customer Journey Canvas | ![]() Delivery RAID Log | ![]() UX Research Customer Journey Mapping |
|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting. | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-3 h | 30 min Setup, dann laufend | 2-4 h |
Participantsdifferent | 3-10 | 1-3 maintaining, briefing for everyone | 4-10 |
Formatdifferent | Workshop | Async | Workshop |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | RAID Log, Status Report Source | Journey Map, Pain-point List, Opportunity Backlog |
Tagsno overlap | JourneyCustomerService designCanvas | RiskTrackingStakeholdersGovernance | JourneyServiceService design |
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