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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
A hypothetical failure makes concrete risks, signals, and fitting mitigations visible.
Decision Making
Pre-Mortem
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.
Complexitydifferent
MediumLowLow
Timedifferent
1-3 h20–45 min45-90 min
Participantsdifferent
3-10Small cross-functional group2-8
Formatdifferent
WorkshopWorkshopWorkshop + async
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesRisk list, Mitigation plan, Assumption logAssumption List, Critical Assumptions, Learning Plan
Tagsno overlap
JourneyCustomerService designCanvas
RiskDecisionFailurePlanning
AssumptionsRiskDecisionDiscovery
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB