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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
A paper-based illustration representing C4 Model with its core stages and visible working result.
Architecture
C4 Model
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.The C4 Model makes a system legible across several resolution levels, from context down to code. It suits situations where different audiences need to understand the same architecture from different altitudes.
Complexitydifferent
MediumMediumLow
Timedifferent
1-3 h1-3 Wochen1-4 h
Participantsdifferent
3-105-12 Interviews1-5
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesJob Stories, Outcome Statements, Opportunity ListContext Diagram, Container Diagram, Component Diagram
Tagsno overlap
JourneyCustomerService designCanvas
CustomerOutcomesNeeds
ArchitectureCommunicationVisualization
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Architecture Communication Canvas method illustration showing its working structure
Architecture
Architecture Communication Canvas
Architecture Inception Canvas method illustration showing its working structure
Architecture
Architecture Inception Canvas
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping