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| Criterion |  UX Design Customer Journey Canvas |  Product Discovery Jobs to Be Done |  Architecture Architecture Communication Canvas |
|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 1-3 h | 1-3 Wochen | 60-120 min |
Participantsdifferent | 3-10 | 5-12 Interviews | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Job Stories, Outcome Statements, Opportunity List | Communication Canvas, Stakeholder Messages, Architecture Communication Plan |
Tagsno overlap | JourneyCustomerService designCanvas | CustomerOutcomesNeeds | ArchitectureCommunicationStakeholdersCanvas |
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