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| Criterion |  Product Discovery Context Canvas |  UX Research User Interviews |  Product Discovery Opportunity Interview |
|---|---|---|---|
Purposedifferent | When an environment of users, systems, and constraints is hard to grasp, it puts the context compactly on the table. It creates a clear reading of influence, boundary, and dependency. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. |
Complexitydifferent | Low | Low | Medium |
Timedifferent | 45-90 min | 30–60 min per interview | 30-60 min je Interview |
Participantsdifferent | 3-10 | 1 participant per interview | 5-12 Interviews |
Formatdifferent | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Context canvas, Open questions, Shared context notes | Interview Notes, Themes, Insight Summary | Interview Notes, Opportunity Themes, Customer Quotes |
Tagsno overlap | ContextFramingRequirementsCanvas | QualitativeResearchCustomerDiscovery | DiscoveryInterviewsOpportunityCustomer |
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