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Criterion
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Purposedifferent
When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.
Complexitysame
MediumMediumMedium
Timedifferent
1-4 Wochen60-120 minMultiple workshops over several weeks
Participantsdifferent
3-10 Kunden3-82-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + async
Outputdifferent
Concierge Learnings, Service Blueprint, MVP RisksFlywheel Map, Friction Points, Growth Levers, Experiment BacklogHooked loop, Trigger map, Reward design, Ethics check
Tagsno overlap
MVPValidationServiceDiscovery
GrowthRetentionConversion
GrowthBehaviorRetention
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis